ALK Stock Recent News

Consumer spending is the backbone of the U.S. economy, and every year, a meaningful portion of a typical household budget goes towards non-essential items and experiences — such as jewelry, dining out, and entertainment. But a February 2025 survey conducted by the management consulting firm McKinsey found that Americans are more willing to splurge on travel than nearly every other sector. 24/7 Wall St. Key Points: Customer facing industries are often highly competitive, and air travel is no exception — particularly in an era of widespread economic uncertainty. Recent survey data measuring customer satisfaction suggests that some airlines are better positioned to maintain a solid customer base in the coming months than others. Also: Discover the next Nvidia While these findings should have come as welcome news to the air travel industry, many of the biggest airlines in the U.S. are not especially optimistic. In times of economic uncertainty or hardship, non-essential consume

In the latest trading session, Alaska Air Group (ALK) closed at $52.83, marking a -0.04% move from the previous day.

TORONTO--(BUSINESS WIRE)--Porter Airlines is expanding its VIPorter loyalty program, giving members even more ways to earn and redeem points for travel. For the first time, members can redeem VIPorter points for flights with partner airlines, starting with Air Transat and Alaska Airlines. Over 2,000 routes are now available for reward travel with this update. This marks the next phase of partnership in the joint venture of Porter and Air Transat, and a deepening of the commercial partnership la.

Industry Veteran Eric Edge to Lead Brand Strategy and Marketing for Combined Airline SEATTLE , March 18, 2025 /PRNewswire/ -- Alaska Airlines today announced the appointment of Eric Edge as Vice President of Brand & Marketing for both the Alaska Airlines and Hawaiian Airlines brands. In this role, Edge will oversee the marketing strategy that will deliver on the combined airline's long-term vision of connecting guests to the world with a remarkable travel experience rooted in safety, care and performance.

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Shares of Alaska Air Group (ALK 2.30%) fell as much as 13.7% this week, according to data from S&P Global Market Intelligence. The fifth-largest airline in the U.S. and recent acquirer of Hawaiian Airlines slipped after other airlines reduced guidance for the first quarter due to macroeconomic factors.

Despite pandemic lows, Alaska Air rebounded strongly, demonstrating resilience and operational excellence, with stock prices recovering and showing no signs of slowing down. Q4 2024 results highlight significant revenue growth, profitability rebound, and effective cost management, positioning Alaska Air as one of the best-run carriers in the industry. Valuation metrics indicate Alaska Air stock is undervalued compared to the broader sector, presenting an attractive opportunity for value investors with potential for substantial upside.

A One-Day Immersive Experience Showcasing the Future of Seamless Travel with Cutting-Edge Technology, Exclusive Speaker Panels, and Interactive Engagements. LOS ANGELES , March 5, 2025 /PRNewswire/ -- TDW+Co is partnering with Alaska Airlines and Hawaiian Airlines to activate a one-day-only interactive, dual-branded house in Austin, TX for the South by Southwest festival.

ALK is bolstered by robust air travel demand. Shareholder-friendly initiatives are encouraging.

ALK's subsidiary Alaska Airlines flight attendants vote overwhelmingly in favor of the new deal.