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They are the two largest U.S. companies not in the index, but have been overlooked for inclusion recently.
With the Apps business divested, AppLovin's financials will now reflect only the high-growth, high-margin Advertising segment, which is growing at 70% yoy and has an 81% adjusted EBITDA. I see the recent deal as highly positive. Shedding the declining, margin-dilutive Apps unit should remove distractions from the company's core strengths. Tariff risks are minimal since 90% of advertising revenue comes from mobile games (classified as services), and web advertising is just starting out, with under 0.1% market penetration.
AppLovin (NASDAQ:APP), which assists mobile app developers in publishing and promoting their applications, is scheduled to announce its earnings on Wednesday, August 6, 2025.
SAN FRANCISCO--(BUSINESS WIRE)--Leading measurement and analytics company Adjust released today The Shopping App Insights Report: 2025 Edition, revealing a strategic shift in how brands are approaching UA as smarter targeting with AI helps shopping apps focus on higher-value users. While e-commerce app installs declined 14% YoY globally in H1 2025, sessions increased 2%, indicating apps are attracting fewer but more engaged users. This trend is further evidenced by the global reattribution shar.
AppLovin Corporation APP will report its second-quarter 2025 results on Aug 6, after the bell.
Investors looking for serious upside should keep their eyes on companies delivering explosive revenue growth. While earnings can fluctuate, top-line momentum is often the clearest sign that a company is winning market share or tapping into a new megatrend.
AppLovin is undeniably one of the best investments on the market right now. Don't be overexposed to AI stocks when the herd is swarming them. AppLovin offers that rare nexus of ultra growth and a reasonable price. A 30% annual return over the next two years is likely. Q2 earnings will likely deliver further buybacks, and I will be looking for comments from management about moat optimization. The company is a distinct leader in its target market.
The latest trading day saw AppLovin (APP) settling at $379.17, representing a -2.95% change from its previous close.
After hitting an all-time high of $525.15 in February, AppLovin Corp.'s (NASDAQ: APP) share price tumbled more than 35% due to a pending class action lawsuit and to short seller reports.
Shares of AppLovin (APP 6.33%), the fast-growing adtech company, were soaring today even as there was no news out on the company. Instead, the stock seemed to benefit from a wave of bullish sentiment for artificial intelligence (AI) and digital advertising stocks after strong reports from both Meta Platforms and Microsoft last night.