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BB's strategic initiatives and focus on IoT business bodes well. Tough backdrop in automotive and stiff competition are concerns.

New software toolkit revolutionizes development, reducing complexity and integration challenges for the embedded systems industry NUREMBERG, GERMANY / ACCESS Newswire / March 10, 2025 / QNX, a division of BlackBerry Limited (NYSE:BB)(TSX:BB) today announced the launch of its QNX® General Embedded Development Platform (GEDP), designed to accelerate the development of high-performance, scalable, and secure embedded systems across various general embedded industries such as robotics, medical and industrial automation. Featuring the QNX® Real-Time Operating System (RTOS) and a comprehensive suite of QNX's leading middleware and development tools, the QNX GEDP is a modular and scalable foundational software stack with flexible licensing models that aims to accelerate go-to-market for developers of embedded systems; while ensuring they meet the highest standards of functional safety, security, and performance.

Powered by the QNX OS for Safety, FERNRIDE's new autonomous solution helps logistics customers tackle labor shortages and boost efficiencies WATERLOO, ON / ACCESS Newswire / March 4, 2025 / QNX, a division of BlackBerry Limited (NYSE:BB)(TSX:BB) today announced its QNX® OS for Safety has been deployed by FERNRIDE, to enhance the reliability and security of its safety-critical autonomous terminal tractor solution. A pioneer in scalable automation solutions for port and yard logistics, FERNRIDE is transforming operations in container terminals, where efficiency, safety, and cost-effectiveness are paramount.

Shares of tech company BlackBerry (BB -0.84%) have been falling in recent days, but it has been a tremendous stock to own in the past six months, nearly doubling in value over that stretch and hitting a new 52-week high along the way. There's growing excitement around the business, as it announced some promising results late last year, and that has helped fuel the stock's rally.

BlackBerry (BB) closed at $4.71 in the latest trading session, marking a -0.84% move from the prior day.

BlackBerry: A High Change Turnaround After Cutting Cylance To Power QNX Expansion

BlackBerry (BB) has been upgraded to a Zacks Rank #2 (Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.

Toronto, Ontario--(Newsfile Corp. - February 25, 2025) - Tim Foote, Chief Financial Officer, BlackBerry Limited (TSX: BB) ("BlackBerry" or the "Company"), shares their Company's story in an interview with TMX Group. Cannot view this video?

BlackBerry's strategic pivot to software, focusing on IoT and cybersecurity, has driven a significant stock rally and renewed investor confidence. The QNX unit's robust growth in the automotive and industrial sectors, along with strategic partnerships, positions BlackBerry for long-term success. The sale of Cylance's assets enhances BlackBerry's profit margins, allowing a stronger focus on its core Secure Communication business.

BlackBerry (BB -3.13%) stock is surging higher in this week's trading. According to data from S&P Global Market Intelligence, as of noon ET this Friday, the company's share price was up 9.7% from last week's market close.