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HOG's second-quarter earnings miss estimates and motorcycle shipments fall 28% year over year.
The shakeup of Harley-Davidson (HOG) continued Monday as the struggling motorcycle maker named a new CEO.
Departing CEO Jochen Zeitz recently survived an activist challenge. The transition to the new leadership will take effect Oct. 1.
Harley-Davidson on Monday named Arthur Starrs as its next CEO, effective October 1, ending a prolonged search for a candidate to succeed incumbent Jochen Zeitz.
MILWAUKEE, Wis. , Aug. 4, 2025 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson" or the "Company") (NYSE: HOG) today announced that its Board of Directors ("Board") has appointed Artie Starrs as President and Chief Executive Officer, effective October 1, 2025.
Harley-Davidson (HOG) Q2 Revenue Up 19%
Harley-Davidson (HOG) expects to have $1.25 billion in new discretionary cash at its disposal thanks to the sale of nearly 10% of its financing division. Shares of the motorcycle retailer are up about 12% late Wednesday.
Harley-Davidson again reported disappointing motorcycle sales, but its stock is rallying after a partnership between its financial-services business and KKR and Pimco.
Shares of Harley-Davidson Inc. surged as much as 24% on Wednesday—their biggest gain since October 2020—after the iconic motorcycle manufacturer announced a major monetization effort involving its finance arm.
Harley-Davidson, Inc. (NYSE:HOG ) Q2 2025 Earnings Call July 30, 2025 9:00 AM ET Company Participants Jochen Zeitz - Chairman, President & CEO Jonathan R. Root - CFO & President of Commercial Shawn Michael Collins - Director of Investor Relations Conference Call Participants Alexander Thomas Perry - BofA Securities, Research Division Craig R.