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Blue Nile, a market leader in online diamond jewelry, has combined with Mudrick Capital Acquisition to take the company public by early 4Q2022. CEO Sean Kell explains the company's fully integrated showroom-digital business model that is a cornerstone for its future.

Blue Nile, the online jewelry retailer founded 23 years ago in Seattle, is going public — again.

Blue Nile Inc. plans to become a publicly traded company following an agreement to combine with special purpose acquisition company Mudrick Capital Acquisition Corp. II.